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Home / Personal Care / Oral Hygiene and Dental Care / Toothpaste / Colgate Toothpaste / Colgate Optic White Teeth Whitening
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Colgate Toothpaste Optic White Luminous Teeth Whitening Enamel Strong 85g
  Product ID: 2723234

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Colgate Toothpaste Optic White Luminous Teeth Whitening Enamel Strong 85g

Colgate Toothpaste Optic White Luminous Teeth Whitening Enamel Strong 85g

Product ID: 2723234
$5.99
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Pharmacist Only Medicine

 This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

Colgate Optic White
Colgate Optic White
Colgate Optic White
Colgate Optic White

General Information

Colgate Optic White Luminous Enamel Strong Teeth Whitening toothpaste removes deep stains* & strengthens enamel.

Colgate Optic White Luminous Enamel Strong Teeth Whitening Toothpaste is powered by hydrogen peroxide, the same teeth whitening ingredient used by dentists.

It deeply whitens beyond surface stains, with a 2% hydrogen peroxide formula and removes deep stains* and strengthens enamel.

Colgate Optic White Luminous Enamel Strong Teeth Whitening toothpaste is:
- Enamel safe for daily use
- Designed for no tooth sensitivity
- Vegan
- Sugar free
- Gluten free

Size: 85g
Flavour: Cool Mint

*When used as directed for 2 weeks. Individual results may vary.

Size: 85g

KEY FEATURES

• TEETH WHITENING TOOTHPASTE: Colgate Optic White Luminous Enamel Strong is a teeth whitening toothpaste in a cool mint flavour
• POWERED BY 2% HYDROGEN PEROXIDE: the same teeth whitening ingredient dentists use
• REMOVES DEEP STAINS*: and strengthens enamel
• DEEPLY WHITENS BEYOND SURFACE STAINS: to whiten your teeth inside and out
• DAILY USE: This toothpaste is enamel safe, suitable for daily use

Ingredients

Propylene Glycol, Calcium Pyrophosphate, PVP, PEG/PPG-116/66 Copolymer, PEG-12, Glycerin, Flavour, Hydrogen Peroxide (2.5% w/v), Sodium Lauryl Sulfate, Silica, Tetrasodium Pyrophosphate, Sodium Monofluorophosphate, Disodium Pyrophosphate, Sodium Saccharin, Sucralose, BHT.

Contains: Contains Sodium Monofluorophosphate 1.1% w/w (equiv. 1450 ppm F)

Rated 4 out of 5 by from Nice clean feeling and shiny smile [This review was collected as part of a promotion.] As a Colgate toothpaste user for many years, I was happy to try this one. It was great for the whole family. It leaves your teeth and mouth feeling clean. It has a nice after taste, fresh but not too strong. Only downside is the tub packaging the red coating came off over time and I had it on my hands every time I touched the tube. It was a little messy. I haven't had that problem with other Colgate products.
Date published: 2024-06-02
Rated 4 out of 5 by from Does what it says [This review was collected as part of a promotion.] This toothpaste actually exceeded my expectations. At first I used too much and the extreme minty taste was wayyy too much for me! The next time I used less than pea sized and it was a lot more pleasant that way, more of a freshen mouth sensation rather than overwhelmingly minty. I've found that it actually does whiten your teeth quite quickly so long as you use it consistently, which I liked. I just wish they'd make a no fluoride option for those who prefer non fluoridated option. Overall - an effective toothpaste.
Date published: 2024-06-01
Rated 4 out of 5 by from Minty cool [This review was collected as part of a promotion.] Colgate optic white luminous toothpaste was a hit between my partner and I. We enjoyed how clean and strong our teeth felt after use. Using a little bit of toothpaste went a long way. It was good used on both an electric and manual toothbrush. I for one liked that the tube has the flat lid which could stand and put away in the correct spot after each use. The only down side was that the formula was thicker than we are use to so if we didn’t push the product into the brush it would fall off the brush into the sink and I felt like that was a waste of toothpaste but once I got the hang of it it was better. But all in all I would purchase again as it really does work. We finished the whole tube.
Date published: 2024-05-30
Rated 4 out of 5 by from Great product [This review was collected as part of a promotion.] Great toothpaste that left teeth sparkling! Didn’t have an overpowering taste and does the job well
Date published: 2024-05-25
Rated 4 out of 5 by from Colgate Optic White Luminous toothpaste [This review was collected as part of a promotion.] I've been enjoying using the Colgate Optic White Luminous toothpaste for the past 3.5 weeks. It has a nice texture, and leaves my mouth feeling clean and fresh. The flavour is an interesting one - 'Cool mint' as it's described doesn't seem accurate. My husband said it tastes like Deep Heat to him! But I have gotten used to the flavour, and it's nice to use. I haven't noticed any visible whitening yet, but I would only expect to see a whitening effect with longer use. Overall, a really nice toothpaste.
Date published: 2024-05-24
Rated 4 out of 5 by from Good little toothpaste [This review was collected as part of a promotion.] At first I was a little unsure about the product due to the ingredients listed packaging. I wasn’t that sure about having in my mouth hydrogen peroxide…..once I got used to the unusual taste of the toothpaste it was better. I didn’t have a problem with the product. I think it did what it said it would, my teeth did look white after Using it the product is quite small and I feel like maybe I would only get two more weeks out of the tube. Maybe I suggest increasing the tube size a bit more value for your money as it feels like it goes away very quickly.
Date published: 2024-05-20
Rated 4 out of 5 by from Good as a toothpaste [This review was collected as part of a promotion.] I don’t know what I was expecting but I was hoping for more. As a toothpaste it’s fantastic. My whole mouth feels clean and fresh every time I brush my teeth. As a whitener I was hoping for a little more. There was barely any noticeable change to my teeth. I very rarely drink coffee and don’t smoke but age and braces have made my teeth somewhat discoloured. I think with longer use it may do more.
Date published: 2024-05-17
Rated 4 out of 5 by from Did notice some change [This review was collected as part of a promotion.] After using for a week I noticed some gradual changes in the colour of my teeth. Not a fan of the taste
Date published: 2024-05-17
Rated 4 out of 5 by from Colgate enamel toothpaste [This review was collected as part of a promotion.] An amazing clean feeling after brushing, the toothpaste is definitely a bit spicy at first but you get used to it very quickly. Definitely made a difference in the colour of my teeth. Would buy again
Date published: 2024-05-15
Rated 4 out of 5 by from Optic white day and night [This review was collected as part of a promotion.] Trialing the toothpaste morning and evening over a period of 7 days. I noticed a whitening effect after brushing and wore off during the day. The texture feels nice with no discomfort.
Date published: 2024-05-13
Rated 4 out of 5 by from Good but not the best [This review was collected as part of a promotion.] I like the toothpaste but didn't feel the freshness I was expecting from it. However not denying the fact it tastes much better than normal toothpaste. I am happy to try it in the future but also depends upon its price in the market and if it comes on specials.
Date published: 2024-05-11
Rated 4 out of 5 by from It does whitening! [This review was collected as part of a promotion.] Apart from the slight chemical taste, I like this toothpaste because the whitening effect actually works quite well. Been using for a week and half and can tell some yellowing has gone and more white showing!
Date published: 2024-05-11
Rated 4 out of 5 by from whitening Toothpaste [This review was collected as part of a promotion.] So, I gave the Colgate Whitening Toothpaste a shot, and I must say, it actually did whiten my teeth! I was pleasantly surprised by the noticeable difference after using it for a while. However, I have to admit, the taste was a bit strange. It's not terrible, but it's definitely not my favorite. The texture of the toothpaste is also quite runny. Despite that, if you're after a toothpaste that delivers on the whitening front, this might be worth a try.
Date published: 2024-05-09
Rated 4 out of 5 by from Colgate Optic White Luminous [This review was collected as part of a promotion.] This product really keeps your breath fresh for a good long while and you can really notice a difference in the shade of your teeth as you continue to use it. It has a strange flavour which lingers which is why I didn't rate it 5 but if they can improve it then it'll be perfect.
Date published: 2024-05-08
Rated 4 out of 5 by from Whitens teeth! [This review was collected as part of a promotion.] This product works well and you quickly see results. It's obviously a gradual whitening, which means that you have to be a little patient, but within 3 days I saw a difference. The taste is good and not too spicy either which is really nice. I would have liked it if the packaging was recyclable as well though.
Date published: 2024-05-08
Rated 4 out of 5 by from Luminous [This review was collected as part of a promotion.] I found Colgate Optic White Luminous refreshing and was quite surprised how white my teeth were, even just from the first brush, too be honest l'm not a person who brushes morning and night but I did for this and was very impressed with the toothpaste. I'm liking the 2% hydrogen peroxide, I'm guessing this is adding to why my teeth are so white. I was a bit worried about the taste of the Cool Mint but it is actually really refreshing and leaves your teeth feeling clean.
Date published: 2024-05-07
Rated 4 out of 5 by from No sensitivity! [This review was collected as part of a promotion.] I genuinely liked this toothpaste. I’ve used it for a week so far and I must note that I have exceptionally sensitive teeth, especially when it comes to whitening products, often getting a lingering pulsing in my teeth. Well, I honestly did not get that once with this toothpaste. I was stunned. I’m usually fearful to use whitening products because of this! I did notice a small difference in colour - nothing dramatic but at this point I’d gladly take a slower working product and have no sensitivity! I’d definitely recommend using this toothpaste. Very impressed.
Date published: 2024-05-07
Rated 4 out of 5 by from Luminous! [This review was collected as part of a promotion.] Easy to use tube, brushed away my stains and has a pleasant taste.
Date published: 2024-05-07
Rated 3 out of 5 by from Decent tooth paste [This review was collected as part of a promotion.] I’ve been using Colgate Optic White Luminous Enamel toothpaste for the past 2 weeks. It has a pleasant taste and leaves my mouth feeling clean. It’s gentle on my teeth and gums which is something I like. I didn’t notice any major whitening difference however I think it’s supposed to be a gradual over time process, which is probably better in the long run. I wouldn’t buy this for its whitening properties as I didn’t notice much difference. It is decent tooth paste which isn’t abrasive. I would recommend it as it’s good quality.
Date published: 2024-12-17
Rated 3 out of 5 by from Product does the job [This review was collected as part of a promotion.] This product does what it’s supposed to as for the general purpose of cleaning the teeth I don’t think there is anything that stands out and makes it any better than other toothpaste I’m neither satisfied or dissatisfied with the product But if you are not fussy and just want to clean your teeth this will do the job
Date published: 2024-12-12
Rated 3 out of 5 by from Colgate [This review was collected as part of a promotion.] This toothpaste has a strong minty taste that leave my mouth feeling fresh but unfortunately I didn’t notice any whitening effects which was the main reason I wanted to try it.
Date published: 2024-12-11
Rated 3 out of 5 by from Colgate Optic White Luminous [This review was collected as part of a promotion.] Recieved this Toothpaste to try and review. I found this Toothpaste was okay as it whitened my Teeth a little bit but I was not a fan of the taste of the Toothpaste. Would I purchase this Toothpaste? Yes but i would wait until it was on sale as it is quite expensive.
Date published: 2024-12-10
Rated 3 out of 5 by from A good all rounder [This review was collected as part of a promotion.] I have been using this product constantly of late and have noticed an improvement with my gums and teeth! The taste of toothpaste was a bit uncomfortable but once I got used to that, I saw the benefits of whiter teeth and more confident smile.
Date published: 2024-12-08
Rated 3 out of 5 by from Colgate [This review was collected as part of a promotion.] Honestly this does make your mouth feel and look clean and I would say it brightens a bit too but in terms of whiten I didn’t find it made much difference. I think you’d need a higher strength
Date published: 2024-06-08
Rated 3 out of 5 by from Colgate Optic white Luminous [This review was collected as part of a promotion.] The toothpaste promises a dazzling smile but falls short on whitening power. However, its refreshing flavour and ability to leave teeth feeling clean are undeniable. If you're seeking a reliable clean without the whitening boost, this toothpaste might be worth a try.
Date published: 2024-05-17
Rated 3 out of 5 by from No noticeable difference in teeth colour [This review was collected as part of a promotion.] While the toothpaste still worked well to leave my teeth feeling clean and breath nice, I didn’t see any difference in colour within the 7 days I trialed it. I’ll continue to use however and hope for some changes in the whiteness or my teeth
Date published: 2024-05-13
Rated 2 out of 5 by from Colgate optic white toothpaste [This review was collected as part of a promotion.] Was looking forward to trying this and was left feeling a little dissatisfied. Didn't whiten my teeth at all after brushing regularly for 2 weeks and didn't leave them feeling very clean and refreshed. Wouldn't buy again.
Date published: 2024-12-17
Rated 2 out of 5 by from Colgate optic white toothpaste [This review was collected as part of a promotion.] I found this toothpaste pretty average. Did not whiten my teeth at all and didn't leave a long lasting minty fresh taste in my mouth. Unfortunately would not recommend and would not purchase in the future.
Date published: 2024-12-12
Rated 2 out of 5 by from No change [This review was collected as part of a promotion.] The lighting may have been slightly different for the photos but I did not notice a big difference in the whiteness of my teeth after using morning and night for 1 week.
Date published: 2024-05-17
Rated 2 out of 5 by from Not what I was hoping [This review was collected as part of a promotion.] As soon as I opened the tube I was not looking forward to putting it in my mouth. The chemical/bleachy smell was very off putting. I was hoping it tasted better than it smelled but I was let down as it was very overpowering. I persevered with the test anyway but had to reduce to only once per day as it was causing very sensitive teeth. I think the whitening effect is noticeable but the taste and sensitivity issues would put me off using this product again.
Date published: 2024-05-17
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