$0.00
MYC Loyalty Membership
Buying Prescriptions Online at the My Chemist
L'Oreal Paris Preference 10.1 Helsinki
  Product ID: 2697556

SELECT A PRESCRIPTION
IMPORTANT NOTE: A VALID AUSTRALIAN PRESCRIPTION IS REQUIRED TO BE SENT BY POST BEFORE THIS ITEM CAN BE SHIPPED
PRIVATE PRESCRIPTION PRICE
N/A
Add to cart Add to cart
DISCOUNTED PBS PRICE
N/A
Add to cart
CONCESSION PBS PRICE
N/A
Add to cart
SAFETY NET PRICE
N/A
Add to cart

S8 Note - This prescription item is Schedule 8 and can only be supplied on a script from a registered doctor in Queensland. Any prescriptions from any other state cannot be filled and will be returned in the mail

Product Name
Product Name
Product Name
Product Name
Product Name
Product Name
L'Oreal Paris Preference 10.1 Helsinki

L'Oreal Paris Preference 10.1 Helsinki

Product ID: 2697556
$23.99
$4.00 Off RRP
Don't Pay RRP: $27.99
QTY
Add to cart
IMPORTANT NOTICE:
Add to cart
PLEASE READ THE CONDITIONS BELOW AND CHECK THE BOX TO ENABLE PURCHASE OF THIS PRODUCT.
Prescription arrow

Pharmacist Only Medicine

This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

Preference
Preference
Preference

Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from the salon. With vibrant shades, to light and dark hues and salon effects like Ombre and Highlights. Enhanced with a hi-shine elixir and unique colour extending conditioner, your hair is guaranteed to remain luminous for up to 8 weeks.

Preference
Preference
Preference
Preference

Pour the gel colourant into the developer crème and shake well.

https://rich.skulibrary.com/productv2/LORE/Casting%20Creme%20Gloss/B25515/ROW7.IMAGE2.jpg

Apply from root to tip, then massage to ensure the colour is evenly spread. Leave in for 30 minutes.

Preference

Rinse with warm water until water runs clear. Apply Colour Lock Conditioner and leave in for 2 minutes then rinse.

General Information

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for
lasting, multidimensional colour whilst providing 100% grey coverage**.

With a high concentration of dyes, Préférence
provides 9 weeks of fade-defying* and
multidimensional colour, respecting the hair's
natural highs and lows, for a look that is radiant,
luminous and lasting.

* Consumer test except for copper/red shades.
** Instrumental tests on grey hair swatches before and after using Préférence.

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a high concentration of dyes, Préférence provides 9 weeks of fade-defying* and multidimensional colour, respecting the hair's natural highs and lows, for a look that is radiant, luminous and lasting. It's suitable for all hair textures, offering fade-defying colour* and multidimensional shine and 100% grey coverage**. FADE-DEFYING COLOUR Préférence has a high concentration of high-tenacity dyes that penetrate hair fibres for 9 weeks of fade-defying colour*. LIQUID GEL TECHNOLOGY Formulated with an innovative oil-in-gel formula, Préférence perfectly coats the hair so that light bounces back for an even, natural shine. The innovative Liquid Gel Technology locks in the dyes to accentuate reflections, revealing multidimensional colour with intense radiance. The bonus: this new formula doesn't drip for an easy, mess-free application at home. *Consumer test except for copper/red shades. ** Instrumental tests on grey hair swatches before and after using Préférence.

Size: 1 Unit

Fragrance: N/A

KEY FEATURES

• Up to 9 weeks of fade-defying colour*
• Luminous cool blonde full of reflects
• 100% grey coverage
• No drip oil in gel formula
• Anti Brass Mask

Ingredients

1285146 C - COLOUR GEL: AQUA / WATER • PEG-4 RAPESEEDAMIDE • ALCOHOL DENAT. • DECETH-3 • PROPYLENE GLYCOL • AMMONIUM HYDROXIDE • LAURETH-5 CARBOXYLIC ACID • DIPROPYLENE GLYCOL • HEXYLENE GLYCOL • POLOXAMER 338 • OLEYL ALCOHOL • m-AMINOPHENOL • THIOGLYCERIN • TOLUENE-2,5-DIAMINE • AMMONIUM THIOLACTATE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • TETRASODIUM GLUTAMATE DIACETATE • OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE • CITRIC ACID • ERYTHORBIC ACID • 2,4-DIAMINOPHENOXYETHANOL HCL • PARFUM / FRAGRANCE. (F.I.L. Z70031387/1).

1190015 - DEVELOPER CREAM: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • GLYCERIN. (F.I.L. C202321/2).

1241645 A - SHINE PROTECT CONDITIONER: AQUA / WATER • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • AMODIMETHICONE • CI 60730 / ACID VIOLET 43 • CI 45100 / ACID RED 52 • PHENOXYETHANOL • TRIDECETH-6 • LIMONENE • BENZOIC ACID • LINALOOL • BENZYL ALCOHOL • BENZYL BENZOATE • ISOPROPYL ALCOHOL • GERANIOL • POTASSIUM HYDROXIDE • CETRIMONIUM CHLORIDE • CITRONELLOL • HEXYL CINNAMAL • AMYL CINNAMAL • PARFUM / FRAGRANCE. (F.I.L. C252276/1).

Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

Directions

AN ALLERGY ALERT TEST MUST BE DONE 48 HOURS BEFORE EACH USE OF THIS PRODUCT

THREE SIMPLE STEPS
STEP 1 - PREP
Cover your shoulders with a towel and put on gloves. Open the color gel bottle and
pour it into the developer bottle. Secure and close the applicator tip and shake to
obtain a completely even mixture. Twist off the applicator tip immediately to avoid
product overflow.
STEP 2 - APPLY COLOUR
Part your hair into small, even sections and apply
the color on lengths first, roots after. Massage
until hair is fully saturated. Wait 25 minutes and
rinse.
STEP 3 - CARE
Apply the shine protect conditioner, let it sit for 2
minutes, then rinse thoroughly.
Rated 5 out of 5 by from L'oreal preference Its my go too hair color. The best.
Date published: 2023-10-20
Rated 5 out of 5 by from L O V E this colour This is the only colour I have ever been happy with. I’ve been using it for more than ten years!! Shame it’s getting hard to find in store..
Date published: 2019-05-26
Rated 1 out of 5 by from Terrible, if anything my hair is darker than befor Bought this in shade Helsinki which is meant to be a really light blonde. Left it on for almost an hour (box says 20-30 minutes but I wasn’t noticing any change at that stage). My hair is a dirty blonde at the roots and the ends are a darker bleach blonde and match the before photos on the box- this SHOULD have lightened my hair or possibly at the very least turned it a slightly ashy blonde? But it did nothing at all… if anything it just darkened the already bleached hair and didn’t lift at all, this is the worst hair dye I’ve ever used and wasted my money, do not recommend for blondes at all.
Date published: 2021-11-26
  • y_2024, m_12, d_21, h_8
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasreviews, tv_10, tr_4
  • loc_en_AU, sid_106855, prod, sort_[SortEntry(order=RATING, direction=DESCENDING), SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_chemistwarehouse
  • bvseo_sdk, net_sdk, 3.2.0.0
  • CLOUD, getReviews, 0ms
  • REVIEWS, PRODUCT
MYC Loyalty Membership