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L'Oreal Paris Preference Bali 7.23 Dark Rose Gold
  Product ID: 2677623

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Product Name
Product Name
Product Name
Product Name
Product Name
L'Oreal Paris Preference Bali 7.23 Dark Rose Gold

L'Oreal Paris Preference Bali 7.23 Dark Rose Gold

Product ID: 2677623
$23.99
$4.00 Off RRP
Don't Pay RRP: $27.99
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PLEASE READ THE CONDITIONS BELOW AND CHECK THE BOX TO ENABLE PURCHASE OF THIS PRODUCT.
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Pharmacist Only Medicine

This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

Preference
Preference
Preference

Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from the salon. With vibrant shades, to light and dark hues and salon effects like Ombre and Highlights. Enhanced with a hi-shine elixir and unique colour extending conditioner, your hair is guaranteed to remain luminous for up to 8 weeks.

Preference
Preference
Preference
Preference

Pour the gel colourant into the developer crème and shake well.

https://rich.skulibrary.com/productv2/LORE/Casting%20Creme%20Gloss/B25515/ROW7.IMAGE2.jpg

Apply from root to tip, then massage to ensure the colour is evenly spread. Leave in for 30 minutes.

Preference

Rinse with warm water until water runs clear. Apply Colour Lock Conditioner and leave in for 2 minutes then rinse.

General Information

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for
lasting, multidimensional colour whilst providing 100% grey coverage**.

With a high concentration of dyes, Préférence
provides 9 weeks of fade-defying* and
multidimensional colour, respecting the hair's
natural highs and lows, for a look that is radiant,
luminous and lasting.

* Consumer test except for copper/red shades.
** Instrumental tests on grey hair swatches before and after using Préférence.

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a high concentration of dyes, Préférence provides 9 weeks of fade-defying* and multidimensional colour, respecting the hair's natural highs and lows, for a look that is radiant, luminous and lasting. It's suitable for all hair textures, offering fade-defying colour* and multidimensional shine and 100% grey coverage**. FADE-DEFYING COLOUR Préférence has a high concentration of high-tenacity dyes that penetrate hair fibres for 9 weeks of fade-defying colour*. LIQUID GEL TECHNOLOGY Formulated with an innovative oil-in-gel formula, Préférence perfectly coats the hair so that light bounces back for an even, natural shine. The innovative Liquid Gel Technology locks in the dyes to accentuate reflections, revealing multidimensional colour with intense radiance. The bonus: this new formula doesn't drip for an easy, mess-free application at home. *Consumer test except for copper/red shades. ** Instrumental tests on grey hair swatches before and after using Préférence.

Size: 1 Unit

Fragrance: N/A

KEY FEATURES

• Up to 9 weeks of fade-defying colour*
• Luminous colour full of reflects
• 100% grey coverage
• No drip oil in gel formula
• Conditioner enriched with UV filter and Vitamin E

Ingredients

1285250 B - COLOUR GEL: AQUA / WATER • PEG-4 RAPESEEDAMIDE • ALCOHOL DENAT. • DECETH-3 • PROPYLENE GLYCOL • AMMONIUM HYDROXIDE • LAURETH-5 CARBOXYLIC ACID • DIPROPYLENE GLYCOL • HEXYLENE GLYCOL • POLOXAMER 338 • OLEYL ALCOHOL • 4-AMINO-2-HYDROXYTOLUENE • p-AMINOPHENOL • 2-AMINO-3-HYDROXYPYRIDINE • SODIUM METABISULFITE • THIOGLYCERIN • TOLUENE-2,5-DIAMINE • AMMONIUM THIOLACTATE • 2 - M E T H Y L - 5 - H Y D R O X Y E T H Y L A M I N O P H E N O L • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • TETRASODIUM GLUTAMATE DIACETATE • OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE • CITRIC ACID • ERYTHORBIC ACID • PARFUM / FRAGRANCE. (F.I.L. Z70031393/1)

1190015 - DEVELOPER CREAM: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • GLYCERIN. (F.I.L. C202321/2)

1217043 A - SHINE PROTECT CONDITIONER: A Q U A / WAT E R • CETEARYL ALCOHOL • GLYCERIN • BEHENTRIMONIUM CHLORIDE • CANDELILLA CERA / CANDELILLA WAX • AMODIMETHICONE • CETYL ESTERS • ISOPROPYL ALCOHOL • TOCOPHERYL ACETATE • SODIUM PCA • PHENOXYETHANOL • ETHYLHEXYL SALICYLATE • TRIDECETH-6 • CHLORHEXIDINE DIGLUCONATE • LIMONENE • CAMELINA SATIVA SEED OIL • LINALOOL • BENZYL ALCOHOL • BENZYL BENZOATE • GERANIOL • CETRIMONIUM CHLORIDE • CITRONELLOL • HEXYL CINNAMAL • AMYL CINNAMAL • PARFUM / FRAGRANCE. (F.I.L. C232981/1)

Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

Directions

AN ALLERGY ALERT TEST MUST BE DONE 48 HOURS BEFORE EACH USE OF THIS PRODUCT

THREE SIMPLE STEPS
STEP 1 - PREP
Cover your shoulders with a towel and put on gloves. Open the color gel bottle and
pour it into the developer bottle. Secure and close the applicator tip and shake to
obtain a completely even mixture. Twist off the applicator tip immediately to avoid
product overflow.
STEP 2 - APPLY COLOUR
Part your hair into small, even sections and apply
the color on lengths first, roots after. Massage
until hair is fully saturated. Wait 25 minutes and
rinse.
STEP 3 - CARE
Apply the shine protect conditioner, let it sit for 2
minutes, then rinse thoroughly.
Rated 5 out of 5 by from Beautiful Bali The BEST colour & salon quality!
Date published: 2022-09-08
Rated 5 out of 5 by from Loreal Preference Dark Rose Gold 5 stars I Have not done many colours but I LOVE ROSE GOLD I have it in jewelery
Date published: 2022-02-18
Rated 5 out of 5 by from Pleasantly surprised I was a bit skeptical after reading some reviews about this shade giving unexpected colours or not much change but was pleasantly surprised at how well this turned out! Much better than other box dyes I’ve used before!
Date published: 2022-02-01
Rated 5 out of 5 by from THIS BRAND SAVED ME MONEY Okay so I love and used the Garnia Olia which is. Great brand and colour but until I used L’Oréal holy wow I can’t explain how great this product is , it has saved me so much money , and honestly it does a better job than the colour used in hair salons . The dark rose gold is just beautiful I couldn’t believe how AMAIZNG it came out !!!
Date published: 2021-12-29
Rated 5 out of 5 by from Nice tones This colour box had saved my hair and $$$$ from salon appointment after lockdown , I had a awful experience from olia rose gold was ruined my balayage hair into patchy shocking pink! I was rushed get this L’Oréal Bali dark rose , and I stand by for the worst result , turned out perfect! It has a violet hue darker when my hair’s wet and get ashy when it dries and boost shines ! I had toned it with keracolor honey and platinum conditioner then it gets golden, lighter and blushy Save your money and your time especially if you have a long thick mane like mine Highly recommend
Date published: 2021-08-10
Rated 5 out of 5 by from Such a pretty and unusual colour. Like others have said; you need to leave it on exactly 30 mins for best results. Colour looks dark when developing, but when washed out it left my ends icey blonde, almost white. Roots are strawberry pupley colour. Love it, will re-purchase.
Date published: 2021-08-02
Rated 5 out of 5 by from Turned my hair..... dark rose gold Not sure why the reviews for this colour are so bad. I had very dark brown hair, and did a bleach bath , not to my roots, a careful planned one, and then washed it out. I used this right after, and kept it in for the WHOLE recommended time. This is important. If you leave it in for less you will go pink, or maybe purple (this happened to me in the past with this product because I freaked out). I washed it out after 30 min and had dark rose gold hair. In the sunshine then was a few tiny strands that were more pink but boo hoo to them because the rest was perfect. It got rid of the brassiness of my bleached hair and some bits were almost white at the ends- a nice surprise. It really toned my hair and I’ll see how it goes after many washes but I’m happy with the result.
Date published: 2020-09-26
Rated 5 out of 5 by from Highly recommend! Beautiful colour tone and accurate to the colour results on box. Very happy with the tone. I dyed it on medium to dark brown hair and so happy with the result. Will definitely purchase again.
Date published: 2020-09-17
Rated 5 out of 5 by from Surprisingly Effective I have dark hair, and thought this wouldn't work on me, but to my surprise, it does! It looks quite violet right after application, but one wash with OGX Luminescent Platinum shampoo brings it to the right colour. Loved the fact I can get a light colour without stripping or bleaching my hair first. Downside: dark roots grow in quickly, so I need to re-apply about every 6 weeks.
Date published: 2019-07-31
Rated 5 out of 5 by from Colour is fantastic. I have dark brown hair with mixtures of light brown, grey and sun kissed strands. I was astonished at the Rose gold colour that developed. Loved the shiny healthy condition and especially the beautiful colour. Buying two boxes in case it's discontinued!
Date published: 2019-04-26
Rated 5 out of 5 by from Fool Proof! So easy to use, great coverage and my new favourite hair colour!
Date published: 2018-12-10
Rated 4 out of 5 by from Great for me, rose fades out in 4 weeks or so I have dark blonde/light brown hair with some grey (less than 5%), and I really like this colour. I have used the Vienna previously, then this dark rose gold twice in a row because I like the red/rose highlights it gives. The rose fades for me relatively fast, but most colours fade quickly on me I think because I have very fine porous hair (except blue/green, which never leaves). I like that this colour really unifies my hair well, as I previously have a balayage and it blends the root, mid and ends really well.
Date published: 2020-09-23
Rated 4 out of 5 by from Pretty shade I’ve used this on my bleached very blonde hair. Even though the colour is nothing like on the box it gives a very pretty gentle silvery pink. I love it. When it’s applied it looks very bright cherry colour and most of the shade washes out first go. The pretty shade does last a few months though and doesn’t dry your hair out
Date published: 2019-11-18
Rated 4 out of 5 by from Easy to use, great colour! Love this brand of hair colour, easy to apply and gives great long lasting colour with extra colour lock conditioner and colour extender. Particularly love this Dark rose gold colour, covers the sneaky greys and gives my mousy auburn hair abeautiful cool toned lift.
Date published: 2019-06-05
Rated 4 out of 5 by from Great colour Good colour that works well, although doesn’t last as long as indicated on the packet and longer hair will require more packs.
Date published: 2019-04-23
Rated 3 out of 5 by from Nothing like colour on box Put this is my bleached blind/ white hair. Waited the 30 mins . Washed out to a silver/ lilac colour. Nice but not what I expected. Took away brassy tones
Date published: 2018-10-18
Rated 2 out of 5 by from Pity it fades I love the colour but it fades so quickly. One wash and you've lost the colour, two washes and it's completely gone
Date published: 2021-09-15
Rated 2 out of 5 by from Great shades, but colour drips. Pros: Beautiful shades. I used 6.21 and 5.21 Cons: Developer too strong, strong ammonia smell, contains ammonia, runny consistency, drips constantly. Product stinks! Overpriced for a product with more cons than pros.
Date published: 2020-12-12
Rated 2 out of 5 by from Very disappointing I dyed my natural slight strawberry blonde hair with the 7.23 dark rose gold expecting it to be somewhat like the box, however all I got was my natural color just a little less orange.
Date published: 2019-06-08
Rated 2 out of 5 by from Lovely Colour But Not Permanent As Advertised On the 20th of December I decided to dye my hair with L'Oreal Paris' 7.23 Dark Rose Gold. My hair is blonde so the product took perfectly and was an amazing colour. I loved it. However, after I washed my hair the first time with Shampoo and Conditioner, the product began to fade. I expected a fade like you do with every colour when you first dye it. After about six washes on the hair, the dark rose gold colour that I loved was completely gone, leaving me with my original blonde! This product is good if you want a semi-permanent hair colour but for those like me who wanted to use it as a permanent, not recommended.
Date published: 2019-01-08
Rated 1 out of 5 by from Awful pink purple colour, not rose gold. I applied this to pre-lightened blonde hair and now I have pink purple hair. It looks nothing like the box colour and now I'll have to correct it to get rid of this embarrassing colour. You need to fix this colour or remove it from the market. It certainly isn't rose gold and shouldn't be used by blondes.
Date published: 2024-01-21
Rated 1 out of 5 by from My hair turned purple! I was looking forward to having a beautiful shade of rose gold brown hair. I applied this over my already bleached hair thinking it will catch wonderfully. Instead I have ended up with a purple blonde colour that I did not pay for.
Date published: 2022-08-29
Rated 1 out of 5 by from Hideous. Brassy ends and light purple roots. I have been colouring my hair for 40 years. I know what I'm doing. My hair was medium ash blonde and I wanted to warm it up, hence why I selected this shade. I followed the directions to the letter, used two packs as my hair is long and thick. I had 3 cms of grey regrowth. I now have light purple regrowth and brassy tones everywhere else. I've now wasted the cost of two packs of this revolting colour and hours of my time to try and fix this mess. To say I'm disappointed would be a huge understatement.
Date published: 2022-06-07
Rated 1 out of 5 by from A light tint This left a very light tint on my hair of an off pinkish hue and literally all I have done is damaged my hair with the product with zero pay off
Date published: 2022-05-04
Rated 1 out of 5 by from Waste of money Waste of money, didn’t cover the few greys I have, it didn’t look like I even had coloured my hair, which wasn’t previously coloured, and didn’t turn out like picture showed on box against your natural hair colour. Very disappointed.
Date published: 2022-05-01
Rated 1 out of 5 by from My hair turned purple I bought this today to do my lockdown colour and my entire head of heir had turned purple! This needs to be taken off the shelves ASAP! I can’t image how I’m going to fix this and how much it will cost
Date published: 2021-10-16
Rated 1 out of 5 by from Dark??? Bought this product as I wanted a change and had been considering this shade for a while, my hair was previously bleached and the growth was too much to keep on top of. I am sadly very disappointed with the outcome, my hair is extremely patchy in a variety of purple and pink hues and in no way a dark shade like advertised on the packaging. I will not buy this shade again or recommending it. Now I have to consider how to fix this mess!!
Date published: 2021-09-05
Rated 1 out of 5 by from Rose... purple? I have used this 7.23 shade by loreal in the past and it looked great, however this has changed. I am unsure if the concoction has changed recently, but I coloured my hair with this and I now have purple/pink hair.... I am desperately upset by the colour it has died my hair. I wish I had have read the reviews before using the product this most recent time.
Date published: 2021-05-24
Rated 1 out of 5 by from Turn my hair purple I have never had issues with home dyes, but this one is by far the worst. I have nice blonde hair and was looking for a change. This colour stood out to me amoung all other colours and brands. I dyed my hair and to washed it all out to see my hair purple and not the dark rose gold. Extremely disappointing. Know it going to cost more money and more treatment to my hair that didn't need to be. Will not be purchasing again.
Date published: 2021-05-16
Rated 1 out of 5 by from Terrible product I coloured my hair 2 days ago and it is by far the worst home colour I have used. Claims to be 100% grey coverage and did not cover any grey at all. I used 2 packs as I have thick hair and has not changed the colour at all just given the grey a slight pink tinge. Waste of money
Date published: 2020-04-30
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